THE EFFECT OF CORPORATE GOVERNANCE ON THE BRAND VALUE OF THE COMPANY: EVIDENCE FROM BORSA ISTANBULA.K.Merter, Y.S.Balcıoğlu, S.Çerez, G.ÖZER. THE EFFECT OF CORPORATE GOVERNANCE ON THE BRAND VALUE OF THE COMPANY: EVIDENCE FROM BORSA ISTANBUL. EGE 10th INTERNATIONAL CONFERENCE ON SOCIAL SCIENCES, 2023. DOI: 978-625-6830-70-7. file:///C:/Users/User/Desktop/2023%20kongreler/EFFECTOFCORPORATEGOVERNANCEONTHEBRANDVALUEOF%20(1).pdf.